Home
About us
About us
Expertise
Global Strategy
Finances
Safeguarding
Vacancies
Conflict of interest policy
Code of Conduct policy
Where we work
Where we work
Bangladesh
Brazil
The Gambia
Senegal
Mozambique
Our learning
Blog
Latest Newsletters
Evaluations & Learning
Stories
Take Action
Donate
Our carbon initiative
Donate

United Purpose

Home
About us
About us
Expertise
Global Strategy
Finances
Safeguarding
Vacancies
Conflict of interest policy
Code of Conduct policy
Where we work
Where we work
Bangladesh
Brazil
The Gambia
Senegal
Mozambique
Our learning
Blog
Latest Newsletters
Evaluations & Learning
Stories
Take Action
Donate
Our carbon initiative
Donate
Comms Account
17 May 2022

Linking gender equality to improved livelihoods

Comms Account
17 May 2022

Meet Chrissy Simon. She lives in a rural village in Malawi’s Traditional Authority Mabuka. She has three children and is a member of the Government of Malawi’s Social Cash Transfer Programme. Until recently, life for Chrissy was characterised by poverty, exacerbated by inequalities between male and female household members.

Image: Chrissy and her family stand outside their newly built home

Like many other households in the village, the burden of household work fell on Chrissy and female members of the family. For many years, Chrissy’s husband’s small fish-selling business had been stagnant due to poor management and little involvement from the rest of the family. Although Chrissy tried to inject money into the business through her Village Savings and Loans (VSL) group, there was little to show for it: “We had been struggling as a family for several years,” says Chrissy. “We have been living in a dilapidated house.”

Equalising power relations

Life started to change in 2019, when United Purpose began working in Chrissy’s village through the EU-funded Social Support for Resilience (SoSuRe) project. The project’s ‘Gender Household’ approach aimed to improve and equalise power relations among adult and youth household members, in order to promote joint decision-making and equitable access to, and control over, resources. The project sent local gender champions to speak to Chrissy’s VSL group about the approach.

Chrissy’s husband was receptive to the idea, and soon a gender champion came to visit the family for an orientation session. All family members were present, and they were guided to set out a three-year vision to have a better house with an iron roof, cement floor and electricity. They also envisioned expanding the fish business to be run by the whole family.

Plans into action

In order to achieve the vision, the gender champion helped the family develop an action plan. Their plan included cultivating and selling high-value crops (such as ground nuts and pigeon peas) and maize. The family set yearly milestone targets and agreed to use the saved money in the VSL group.

A couple of years down the line, the improvement to the family’s livelihood is evident. In Chrissy’s husband’s own words: “This is our second year, and we have managed to build the house, the business of selling fish is thriving, and we also sell vegetables at the market. We are able to sustain our basic needs and pay school fees for our children. We are on track with what we planned – by 2023, we should have achieved our goal of a cement floor and electricity.”

Read more stories from our work in Malawi:

Featured
Screenshot 2023-06-22 at 10.50.09.png
22 Jun 2023
Malawi farmers increase food security and financial stability
22 Jun 2023

How the DIVERSIFY project is enabling Malawi’s farmers to increase their food security and financial stability

22 Jun 2023
Screenshot 2023-01-17 at 12.51.13.png
17 Jan 2023
Protecting cattle from waterborne diseases
17 Jan 2023

In Central Malawi, United Purpose’s work to provide communities with access to clean water is protecting the lives of livestock as well as people.

17 Jan 2023
DSC_0031.JPG
2 Nov 2022
Powering towards a brighter future in Malawi
2 Nov 2022

The introduction of solar-powered water systems in village communities across Malawi not only helped protect lives during the COVID-19 pandemic but also transformed the quality of life of those using them.

2 Nov 2022
grain bank.jpg
17 Mar 2022
Improving food security in rural Malawi
17 Mar 2022

Mbidzi village is located in Dedza district, Malawi. Until recently, people living there struggled to access enough food. But this changed when farming families decided to set up their own ‘grain bank’.

17 Mar 2022
20210901_111703 (2).jpg
3 Feb 2022
The key to nutrition security and good hygiene in Malawi = entrepreneurship
3 Feb 2022

Meet Mrs Chikhokho – a small business owner and a mother of three young children, living in a small village in Malawi’s Dedza district. A participant in our GIZ-funded Food and Nutrition Security Programme, her business has grown substantially. As a result, she is reaping big benefits in other areas of her day-to-day life…

3 Feb 2022
Margret Chirwa.jpg
2 Apr 2020
Meet the women farmers diversifying their income and breaking the cycle of poverty
2 Apr 2020

Margret Chirwa is a 48-year-old farmer who lives in a small village in Malawi’s Thyolo District. Life has been tough for Margret, as she has had to raise two children on her own.

2 Apr 2020

Tagged: malawi, gender equality, livelihoods

Newer PostBuilding women's businesses in Senegal
Older PostTransforming family life through inclusive decision making

United Purpose, formerly known as Concern Universal.

Back to Top
Home
Vacancies
Donate
Contact
United Purpose, W2, 1st Floor, Wellington House, Cardiff, Wales, CF11 9BE, United Kingdom+44 (0)2920 220066supporter.care@united-purpose.org

Registered Charity No: 272465 · Company Limited by Guarantee · Registered in England and Wales No: 1278887

Read Our Policies Donor Charter